Zahid Khan

As a Lead ASO and User Acquisition Expert with over 8 years of experience in mobile Apps and gaming, I specialize in crafting and executing strategies that drive app visibility, user engagement, and business growth. My expertise spans App Store Optimization (ASO), user acquisition, and mobile marketing, with a proven track record in the marketing and advertising industry.

From A/B testing, CPP development, and keyword optimization to cross-functional collaboration, I ensure every app and game achieves its full market potential. My deep understanding of app store relations across Google Play, the App Store, and Amazon App Store enables me to optimize app presence effectively while fostering strong relationships with platforms and users alike.

I bring a Strategic Mindset and hands-on expertise, making me a valuable partner for businesses looking to scale their mobile apps and games. I plan, execute, and analyze user acquisition campaigns across various channels to maximize ROI while continuously optimizing performance for efficiency. Collaborating with studios, I craft advertising strategies, define metrics, and manage budgets aligned with goals.

Clear communication ensures smooth progress tracking and effective challenge resolution. Passionate about turning challenges into opportunities, I’m committed to delivering measurable results and driving success in every project I undertake.